Friday, February 29, 2008

How to use URL Redirection to Make Money

I have found a way to use URL redirection to make very easy money. This technique is perfect for those that want to make an extra buck or for those that want to multiply this system and make some serious cash. First, you need to sign up for a few affiliate programs (I recommend http://ClickBank.com and http://CJ.com). These companies will give you a commission for every sale made through your link.

Find a few products that look appealing and get your affiliate link for them. If you are having problems finding your affiliate link, then contact your affiliate manager. Now you need to create a list of keywords for each product. Use SeoBook(http://tools.seobook.com/general/keyword/) to find some keywords and how many times each one has been searched. I recommend finding about 4-5 keywords and focusing on only them.

Now you will need to create redirections for each of your affiliate links. I use http://7P6.net because they allow me to edit the title/description/keywords and track where my visitors are coming from. Plus, their ads are very minimal and they have a Links Bar that becomes a very important tool when using this tactic (more on that later). Be sure to include some of your keywords in the url, and use slashes to space out the keywords. Example: www.some-keywords-here.xxxx.net.

You will be using this url to earn commissions from your list of products, and the majority of your visitors will come from search engines. So, the search engines will need something to read, right? Therefore, you will need to edit your url Title, Keywords, and Description. Obviously, you can't do this with your regular affiliate links. But you can do this with a good url redirection service like 7P6.net. So get on there and include your 4-5 keywords on the Meta Tag forms in your account.

So, once you have your link created, submit it to MSN, Yahoo, and Google. Here are the direct submission links:

http://search.yahoo.com/info/submit.html
http://beta.search.msn.com/docs/submit.aspx
http://www.google.com/addurl/?continue=/addurl

Don't worry about any other search engines! Focusing on these will provide you with the most hits. The other search engines will eventually pick up your page anyway.

The last part of this process is to get incoming links to your site (ie: you need other sites linking to your url). The easiest way to build your links is to get on as many forums that allow advertising and post your url on their site. Make sure that you use your keywords in the link. This will directly improve your search engine rankings. And don't forget to use different keywords for each of your postings! Post as much as you can before moving on to the next product. The more posts, the better your search engine ranking. Also, using the link in your signature can help.

Another way to build links is to find link partners (ie: people that will exchange links with you). But it has been impossible to do this with a traditional url redirection website - until now. The redirection service that I use - 7P6.net - allows me to add other peoples links directly to my url via a Links Bar. It helps me build my search engine rankings when I'm starting a new url. And, if I get a decent search engine ranking, it allows me to sell a few extra links on a 'per month' or 'per year' basis via Paypal. This is just a bonus and it is not required to make money with this tactic.

There are a few things to keep in mind when exchanging links. You will find that most of the people you ask will reject you or not even respond. This is all part of link building and it works this way even if you have your own domain name. Be persistent and polite and you will get some link partners. And if you can't get any link partners for a few of your urls, it is likely that you will still rank in the search engines just by posting on forums.

There are two things that make this tactic so effective:

1. You are showing them the home page instead of a sales pitch website or blog.
2. People that view your site will bookmark your redirection page instead of the company page. So when they re-visit, you will still get your commission!
3. It doesn't take much time to create a url. Then you can easily create more and more to recieve a regular flow of commissions.

Here is a real life example:

Lets say I want to promote ink cartriges. The first step would be to create 'cheap-ink-cartriges.7p6.net'. Notice the use of keywords in the title and the slashes used to space out the keywords. Next, submit your link to MSN, Yahoo, and Google.

Then I would make a list of 4 specific ink cartrige keywords: 'buy ink', 'buy ink cartriges', 'cheap ink cartriges', 'cheap printer ink'.

Here is what I would fill out on the Meta Tag forms (notice the use of keywords):

----------------------------------------------
Title: Buy Cheap Ink Cartriges For Your Printer
Keywords: buy ink, buy ink cartriges, cheap ink cartriges, cheap printer ink
Description: The best website to buy cheap printer ink cartriges.
----------------------------------------------

Next I would add my link on forums that allow me to advertise. Remember, the more posts, the better your search engine ranking.

Here is an example posting:

Here is the best website to [URL=http://cheap-ink-cartriges.7p6.net]buy cheap ink cartriges[/URL].

One thing to keep in mind is that it is 10X easier to get hits from MSN and Yahoo than to worry about Google! Also, Be Patient! It takes time to get listed and while you are waiting, you need to be creating more pages. More pages = more money. You may not make millions doing this, but this is some easy automated money and you can work as little or as much as you want.

TIP: Create multiple urls to promote a single product. This way you can focus on more keywords and get more hits to your affiliate link!

You can also make money by creating a website on a free host and promote multiple products in a single category. It is still recommended that you create a different redirected url for each page on your site to receive the most search engine traffic. You could also monetize your url with Google Adsense and Adbrite by using a free host and a redirected url for each page.

I hope you decide to use url redirection to make some cash. This is one of the only 100% free ways to make money online. Good luck.

This article was written by online entreprenuer Craig Johnson.

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Branding on Myspace.Com

On myspace today, a banner appears:

NYC Fashion Week, Spring 2007 Collections. From the runway to backstage, get your fashion fix here.

In this noncommercial social network, a full one-third of the homepage real estate is now promotional material. What gives?

What gives is that myspace.com has successfully evolved from a micro blogosphere to a mass medium. Branding can and should be done on myspace, but its not classical branding like youd learn about at a desk at Wharton. This is dynamic branding.

Let me explain. When someone such as myself writes traditional advertising, we think of what single thing we want to say to our target audiences so that, given a certain number of paid impressions, that idea sinks into the collective populace and starts to produce sales. We think of an image that will rest in peoples minds as compelling and representative of the brand, like the iconic Coke bottle or the still images from iTunes.

When we look to extend brands on myspace, its a whole different ball game. Our brands should not look to create a single impression for many, but a myriad of relationships and images for the people who will befriend us. We need to speak in a different language shorthanded language. The language of friendship is briefer, more intimate, and it constantly changes. It can have typos, for gosh sake! Its not the pristine world of the print ad. Thats why some brands, like Walmart, have failed in myspace: by throwing their .com microsite content into myspace, Walmart is saying, We dont want to know ya. We just want to sell ya.

Another big difference is in measuring what youre going to get from presence on myspace. You are putting your brand out there not to be the biggest and the best among target audiences you can select from media tools, but to garner relevance among people that choose you. This idea of relevance seems like a big risk to marketers. In fact, Rob Frankel calls myspace a branding failure for this reason. Is it a failure, or simply another medium whose terms we must learn to understand and embrace in order to succeed? A brand could benefit by having more consumers who know them more intimately. Maybe brand loyalty is going to make a terrific comeback due to myspace!

A third topic that stupefies marketers is the notion of going where the money is. If myspace is full of people who are still primarily students, why bother with them? Shouldnt you go where the money is, instead? Problem with this logic is that not only are kids more monetarily endowed nowadays, theyre the adults of the future. Theyll work at your company and be in the market for the stuff you sell. Befriend them early and theyll remember you later.

At NYCA, many of us have created our own myspace accounts so we can start to really understand the people who swear by it. We know this may end up being the way to grow some of our clients businesses, and were looking for inspired ideas from the source itself.

Branding on myspace? Btr gt used 2 it, frnd.

Michelle Edelman is vice president/director of planning at NYCA, a full-service marketing agency that grows businesses with inspired ideas. NYCA has grown business for clients like TaylorMade Golf, San Diego Convention and Visitors Bureau, Rossa Putters, Maxfli Golf, ViewSonic Corp., The San Diego Union-Tribune, SignOnSanDiego.com, The EastLake Company, Kyocera Wireless, DIRECTV, Penta Water, National City Mile of Cars, AutoAnything, First Dental Health, TaylorMade Performance Labs, and others. To find out how NYCA can grow your business, log on to http://www.nyca.com

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